000 00999cam a2200301 a 4500
001 257695
005 20170630132552.0
008 010327s2001 xxka 000 0 eng||
020 _a0077097521
020 _a9780077097523
035 _a(UK-BfC)0077097521
040 _aPN
_dUK-CovUW
100 1 _aLancaster, Geoffrey A.
245 1 0 _aMarketing management /
_cGeoff Lancaster, Lester Massingham.
250 _a3rd ed.
260 _aLondon :
_bMcGraw-Hill,
_c2001.
300 _axv,542p :
_bill. ;
_c25 cm.
500 _aPrevious ed.: 1998.
504 _aIncludes bibliographical references and index.
650 0 _aMarketing
_xManagement.
700 1 _aMassingham, Lester.
942 _n0
999 _c23406
_d23406