| 000 | 01330nam a22003378a 4500 | ||
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| 001 | 391464 | ||
| 005 | 20170630135244.0 | ||
| 008 | 120430s2012 enk f 001|0|eng d | ||
| 020 |
_a9780415518482 (pbk.) : _c£37.99 |
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| 020 | _a0415518482 | ||
| 035 | _a(StDuBDS)9780415518482 | ||
| 040 |
_aStDuBDS _beng _cStDuBDS _dUK-BfC |
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| 072 | 7 |
_aSPO _2eflch |
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| 072 | 7 |
_aSPO _2ukslc |
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| 082 | 0 | 4 | _223 |
| 100 | 1 | _aSchwarz, Eric C. | |
| 245 | 1 | 0 |
_aAdvanced theory and practice in sport marketing / _cby Dr. Eric C. Schwarz, Dr. Jason D. Hunter and Alan LaFleur. |
| 250 | _a2nd ed. | ||
| 260 |
_aLondon : _bRoutledge, _c2012. |
||
| 300 | _axxii, 409 p. | ||
| 500 | _aPrevious ed.: Amsterdam; London: Butterworth-Heinemann, 2008. | ||
| 520 | 8 | _aThis text goes beyond introductory sport marketing. It strives to expand the knowledge of the student with advanced marketing theory related to ethics and social responsibility market research, as well as logistical management sales, retail, and e-marketing management. | |
| 521 | _aSpecialized. | ||
| 650 | 0 |
_aSports _xMarketing. |
|
| 650 | 7 |
_aSport. _2eflch |
|
| 650 | 7 |
_aSport. _2ukslc |
|
| 700 | 1 | _aHunter, Jason D. | |
| 700 | 1 | _aLaFleur, Alan. | |
| 942 | _n0 | ||
| 999 |
_c55954 _d55954 |
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