000 05349cam a2200481 i 4500
999 _c56445
_d56445
001 BDZ0022375215
003 StDuBDS
005 20200420131659.0
008 140116s2014 enka b 001 0 eng d
010 _a2013048145
020 _a9780415538596 (hbk.) :
_c£90.00
020 _a9780415538619 (pbk.) :
_c£24.99
020 _z9781317675402 (ePub ebook) :
_cNo price
020 _z9781317675419 (PDF ebook) :
_cNo price
020 _z9781317675396 (Mobipocket ebook) :
_cNo price
020 _z9781315771441 (ebk)
040 _aStDuBDS
050 0 _aPN1993.5.D44
100 1 _aShohat, Ella,
_eauthor.
245 1 0 _aUnthinking Eurocentrism :
_bmulticulturalism and the media /
_cElla Shohat, Robert Stam.
250 _aSecond edition.
260 _aLondon ;
_aNew York :
_bRoutledge, Taylor & Francis Group,
_c2014.
300 _axxi, 485 pages :
_billustrations ;
_c24 cm.
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
490 1 _aSightlines
500 _aFormerly CIP.
504 _aIncludes bibliographical references (pages 437-454) and index.
520 _a"Unthinking Eurocentrism, a seminal and award-winning work in postcolonial studies first published in 1994, explored Eurocentrism as an interlocking network of buried premises, embedded narratives, and submerged tropes that constituted a broadly shared epistemology. Within a transdisciplinary study, the authors argued that the debates about Eurocentrism and post/coloniality must be considered within a broad historical sweep that goes at least as far back as the various 1492s: the Inquisition, the Expulsion of Jews and Muslims, the Conquest of the Americas, and the Transatlantic slave trade; a process which culminates in the post War attempts to radically decolonize global culture. Ranging over multiple geographies, the book deprovincialized media/cultural studies through a polycentric approach, while analysing in depth such issues as postcolonial hybridity, antinomies of Enlightenment, the tropes of empire, gender and rescue fantasies, the racial politics of casting, and the limitations of positive image analysis. The substantial new afterword in this 20th anniversary new edition brings these issues into the present by charting recent transformations of the intellectual debates, as terms such as the transnational, the commons, indigeneity, and the Red Atlantic have come to the fore. The afterword also explores some cinematic trends such as indigenous media and postcolonial adaptations that have gained strength over the past two decades, along with others, such as Nollywood, that have emerged with startling force. Winner of the Katherine Kovacs Singer Best Film Book Award, the book has been translated in full or in its entirety into diverse languages from Spanish to Farsi. This expanded edition of a ground-breaking text proposes analytical grids relevant to a wide variety of fields including postcolonial studies, literary studies, anthropology, media studies, cultural studies, and critical race studies. "--
520 _a"Unthinking Eurocentrism explores issues of Eurocentrism and multiculturalism in relation to popular culture, film and the mass media. The book multiculturalizes media studies by looking at Hollywood movie genres such as the western, the musical and the imperial film from multicultural perspectives, examining issues from the racial politics of casting to colonialist discourse and gender and Empire. More than just a critique of Eurocentrism and racism, Unthinking Eurocentrism also confirms artistic, cultural and political alternatives, discussing a wide range of non-Eurocentric media including Third World films, rap video and indigenous media. Synthesising literary theory, media theory and cultural studies to form a challenging interdisciplinary study, the authors argue that current debates about Eurocentrism and Afrocentrism are merely surface manifestations of a deep rooted shift: the decolonisation of global culture. A substantial additional chapter by the authors brings the book into the present. Ella Shohat and Robert Stam consider new related terms that have come to the fore in recent years, such as the transnational, and consider how postcolonial studies itself has evolved. They also look at what happened to some of the film trends noted, such as aesthetics of garbage and indigenous media. This revisiting of a classic text will be essential reading for students of media studies, literary and cultural studies and postcolonial studies"--
520 8 _aThe authors explore issues of Eurocentrism and multiculturalism in relation to popular culture, film and the mass media. They 'multiculturalize' media studies by looking at Hollywood movie genres such as the western, the musical and the imperial film from multicultural perspectives, examining issues from the racial politics of casting to colonialist discourse and gender and Empire.
650 0 _aMotion pictures
_zDeveloping countries.
650 0 _aRacism in motion pictures.
650 0 _aIntercultural communication in motion pictures.
650 0 _aCulture diffusion.
650 7 _aSOCIAL SCIENCE / Media Studies.
651 0 _aDeveloping countries
700 1 _aStam, Robert,
_eauthor.
830 0 _aSightlines.