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007			cr||||||||||||
008			061201s2008 njuaf sb 001 0 eng d
020			_a9780470144923 (e-book)
040			_aStDuBDS _beng _cStDuBDS _dUk _dStDuBDSZ _dUkPrAHLS
050		0	_aGT3405 _b.G65 2008
072			_aKNSH
072			_aKNSP
072			_aWB
082	0	0	_222
100	1		_aGoldblatt, Joe Jeff, _d1952-
245	1	0	_aSpecial events _h[electronic resource] : _bthe roots and wings of celebration / _cJoe Goldblatt.
250			_a5th ed.
260			_aHoboken, N.J. : _bWiley ; _aChichester : _bJohn Wiley [distributor], _c2008.
300			_axxix, 498 p., [16] p. of plates : _bill. (some col.)
366			_b20071009
440		4	_aThe Wiley event management series
500			_aFormerly CIP. _5Uk
500			_aPrevious editions have different subtitles.
504			_aIncludes bibliographical references (p. 417-429) and index.
520			_aWritten by the foremost authoriry on event management, and with expanded coverage of leadership and its role in successful planning, this book provides a handy reference for events professionals and the tools necessary for beginners to pursue a career in special events management.
520			_bFrom the foremost authority, the definitive guide to your career as an event leader! Today's special events have their roots in the universal, ancient human need to celebrate with ceremony and ritual. Twenty-first-century event leaders acknowledge these roots while moving the event management profession toward the new possibilities presented by our globalizing world. Special Events: The Roots and Wings of Celebration, Fifth Edition provides experienced as well as aspiring event leaders with a comprehensive guide to understanding, planning, funding, promoting, and producing special events. Filled with helpful resources and illustrative examples, this Fifth Edition covers such areas as marketing, sponsorship, human resource management, financial administration, risk management, safety and security, global event leadership models, media use, legal and ethical considerations, technology, career development, and more. New and revised materials in this edition include: New profiles of leaders in the global events industry from Africa to America and from Bulgaria to Birmingham-learn what makes the greats great and their events truly spectacular Five Best Practice examples of exemplary events and over a dozen detailed case studies of all types of events Broader coverage of production schedules and the soon-to-be new industry standard, the APEX event specification guide Revised discussion of law and ethics in special events Over 100 new Web resources throughout text Descriptions of the leading meetings and events industry professional certification programs and how to earn these designations Events The Wiley Event Management Series From the foremost authority, the definitive guide to your career as an event leader Today's special events have their roots in the universal, ancient human need to celebrate with ceremony and ritual. Twenty-first-century event leaders acknowledge these roots while moving the event management profession toward the new possibilities presented by our globalizing world. Special Events: The Roots and Wings of Celebration, Fifth Edition provides experienced as well as aspiring event leaders with a comprehensive guide to understanding, planning, funding, promoting, and producing special events. Filled with helpful resources and illustrative examples, this Fifth Edition covers such areas as marketing, sponsorship, human resource management, financial administration, risk management, safety and security, global event leadership models, media use, legal and ethical considerations, technology, career development, and more. New and revised materials in this edition include: New profiles of leaders in the global events industry from Africa to America and from Bulgaria to Birmingham-learn what makes the greats great and their events truly spectacular Five Best Practice examples of exemplary events and over a dozen detailed case studies of all types of events Broader coverage of production schedules and the soon-to-be new industry standard, the APEX event specification guide Revised discussion of law and ethics in special events Over 100 new Web resources throughout text Descriptions of the leading meetings and events industry professional certification programs and how to earn these designations The Wiley Event Management Series?Series Editor, Dr. Joe Goldblatt, CSEP The Wiley Event Management Series provides professionals with the essential knowledge and cutting-edge tools they need to excel in one of the most exciting and rapidly growing sectors of the hospitality and tourism industry. Written by recognized experts in the field, the volumes in the series cover the research, design, planning, coordination, and evaluation methods as well as specialized areas of event management.
530			_aAlso available in printed form ISBN 9780471738312
533			_aElectronic reproduction. _cAskews and Holts. _nMode of access: World Wide Web.
650		0	_aSpecial events _xManagement.
655		7	_aElectronic books. _2lcsh
856	4	0	_uhttp://www.vlebooks.com/vleweb/product/openreader?id=BradfordC&isbn=9780470144923 _zClick here to access
710			_aVLeBooks
999			_c79790 _d79790