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Principles of marketing.

Kotler, Philip,

Principles of marketing. - 7th European edition. / - Harlow, England : Pearson, 2017. - xxiii, 675 pages : illustrations (colour) ; 28 cm

Previous edition: 2013.

Includes bibliographical references and index.

ISBN: 9781292092898 (pbk.) : £49.99 No price No price

Subjects--Topical Terms:
Marketing.
Business and Management.

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Principles of marketing.

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