Market segmentation : (Record no. 18058)

MARC details
000 -LEADER
fixed length control field	00960cam a22003018a 4500
001 - CONTROL NUMBER
control field	200135
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20170630132156.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	980219s1998 enkd 000 0 eng\|
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number	GB98Y9647
Source	bnb
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0333733703 :
Terms of availability	£45.00
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	033373369X (pbk.) :
Terms of availability	£24.95
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9780333733707
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9780333733691
035 ## - SYSTEM CONTROL NUMBER
System control number	(UK-BfC)0333733703
040 ## - CATALOGING SOURCE
Original cataloging agency	StDuBDS
Modifying agency	UK-LaSMC
082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number	21
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name	McDonald, Malcolm,
Dates associated with a name	1938-
245 10 - TITLE STATEMENT
Title	Market segmentation :
Remainder of title	how to do it - how to profit from it /
Statement of responsibility, etc.	Malcolm McDonald and Ian Dunbar.
250 ## - EDITION STATEMENT
Edition statement	2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	Basingstoke :
Name of publisher, distributor, etc.	Macmillan,
Date of publication, distribution, etc.	1998.
300 ## - PHYSICAL DESCRIPTION
Extent	xxiii,376p :
Other physical details	figures ;
Dimensions	24 cm.
500 ## - GENERAL NOTE
General note	Previous ed.: 1995.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Market segmentation.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Market research.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name	Dunbar, Ian,
Dates associated with a name	1951-
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Suppress in OPAC	Do not suppress

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Home library	Current library	Shelving location	Date acquired	Cost, normal purchase price	Full call number	Barcode	Date last seen	Cost, replacement price	Price effective from	Koha item type
		Other/Generic Classification Scheme			Hockney Library	Hockney Library	Library Store (Please ask to see)	23/02/1999	24.95	658.83/MAC	741108829X	30/06/2017	24.95	30/06/2017	2 week loan

Market segmentation : (Record no. 18058)

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