Marketing planning guide (Record no. 50301)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01642nam a22004333a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 375360 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20180625110704.0 |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS--GENERAL INFORMATION | |
| fixed length control field | m d |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | cr||n||||||||| |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 050328s2006 nyua ob 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9781306970907 (electronic bk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| Cancelled/invalid ISBN | 0789023377 (hard : alk. paper) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| Cancelled/invalid ISBN | 9780789023377 (hard : alk. paper) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| Cancelled/invalid ISBN | 0789023385 (soft : alk. paper) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| Cancelled/invalid ISBN | 9780789023384 (soft : alk. paper) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 1306970903 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (CaONFJC)cis28651307 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)0607670422 |
| 037 ## - SOURCE OF ACQUISITION | |
| Stock number | 628341 |
| Source of stock number/acquisition | MIL |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | CaONFJC |
| 050 04 - Library of Congress Classification | |
| Library of Congress Class mark | HF5415.13 |
| 245 00 - TITLE STATEMENT | |
| Title | Marketing planning guide |
| Statement of responsibility, etc | Robert E. Stevens ... [et al]. |
| 250 ## - EDITION | |
| Edition statement | 3rd ed. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Physical description | 1 online resource (xiii, 362 p.) : |
| Other physical details | ill. |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| Source | rdacontent |
| 337 ## - MEDIA TYPE | |
| Media type term | computer |
| Source | rdamedia |
| 338 ## - CARRIER TYPE | |
| Carrier type term | online resource |
| Source | rdacarrier |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references (p. 337-343) and index. |
| 650 #0 - SUBJECT HEADINGS | |
| Subject term | Marketing |
| General subdivision | Management. |
| 655 #7 - INDEX TERM--GENRE/FORM | |
| Genre/form data or focus term | Electronic books. |
| 700 1# - ADDED PERSONAL NAME | |
| Added personal author | Stevens, Robert E., |
| 710 ## - ADDED CORPORATE NAME | |
| Added corporate author | Ebook Central. |
| 856 40 - ONLINE RESOURCE | |
| Uniform Resource Identifier | <a href="https://ebookcentral.proquest.com/lib/bradfordcollege-ebooks/detail.action?docID=1743882">https://ebookcentral.proquest.com/lib/bradfordcollege-ebooks/detail.action?docID=1743882</a> |
| Public note | Click here to access |
| 260 ## - PUBLICATION INFORMATION | |
| Place of publication | New York : |
| Publisher | Best Business Books, |
| Date | c2006. |
| 336 ## - CONTENT TYPE | |
| Content type code | txt |
| 337 ## - MEDIA TYPE | |
| Media type code | c |
| 338 ## - CARRIER TYPE | |
| Carrier type code | cr |
| 588 ## - SOURCE OF DESCRIPTION NOTE | |
| Source of description note | Description based on print version record. |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Available online | Online Library | Online Library | Online Resources | 10/02/2015 | Ebook Central | 30/06/2017 | 30/06/2017 | E-book |
