Essentials of marketing research / Tony Proctor.
Publication details: Harlow : Financial Times Prentice Hall, 2000.Edition: 2nd edDescription: 470p : ill., facsims.,maps ; 25 cmISBN:- 0273642006
- 9780273642008
- 21
| Item type | Home library | Class number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
| 2 week loan | Hockney Library DHB Library Store (Please ask to see) | 658.83/PRO (Browse shelf(Opens below)) | Available | 7420492146 |
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| 658.83/MAR Qualitative market research : a comprehensive guide / | 658.83/MOI Qualitative marketing research : | 658.83/PRO Essentials of marketing research / | 658.83/PRO Essentials of marketing research / | 658.83/VER Creating value with big data analytics : | 658.83/WEB Understanding & designing marketing research / | 658.83/WEB Understanding and designing market research / |
Previous ed.: London : Pitman, 1997.
Bibliography: p456-462. - Includes index.
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