Understanding & designing marketing research / John R. Webb.
Publication details: London : International Thomson Business Press, 1999.Description: Paperback (viii, 236p)ISBN:- 1861524641
- 9781861524645
| Item type | Home library | Class number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
| 2 week loan | Hockney Library DHB Library Store (Please ask to see) | 658.83/WEB (Browse shelf(Opens below)) | Available | 7420599013 |
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| 658.83/PRO Essentials of marketing research / | 658.83/PRO Essentials of marketing research / | 658.83/VER Creating value with big data analytics : | 658.83/WEB Understanding & designing marketing research / | 658.83/WEB Understanding and designing market research / | 658.83/WES Marketing research / | 658.83/WIL Marketing research : an integrated approach / |
Originally published by Academic Press Ltd., 1992. Reprinted by The Dryden Press, 1994, 1995.
Includes indexes.
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