Packaging makeovers : graphic redesign for market change / Stacey King Gordon.

By: Publication details: Gloucester, Mass. : Rockport, 2007.Description: 160 p. : chiefly ill. (chiefly col.) ; 28 cmISBN:
  • 9781592533992 (pbk.) :
  • 159253399X
Subject(s): DDC classification:
  • 22
Summary: Whether a company has been in business for one year or for 100 years, redesigns are an inevitable, expensive part of doing business. This text deconstructs package redesign, providing vital information for the business owner, as well as for the designer.
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2 week loan Hockney Library Library Store (Please ask to see) 741.6/KIN (Browse shelf(Opens below)) Available 7411755717

Originally published: 2005.

Whether a company has been in business for one year or for 100 years, redesigns are an inevitable, expensive part of doing business. This text deconstructs package redesign, providing vital information for the business owner, as well as for the designer.

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