Blog marketing : the revolutionary new way to increase sales, build your brand, and get exceptional results / Jeremy Wright.

By: Publication details: New York ; London : McGraw-Hill, c2006.Description: xiv, 321 p. : ill. ; 23 cmISBN:
  • 0072262516 (hbk.) :
  • 9780072262513
Subject(s): DDC classification:
  • 22
LOC classification:
  • HF5415 .W82 2006
Contents:
Blogging basics -- Getting into the blogging mindset -- The power of blogs for business -- How your company can use blogs -- How to market your company using blogs -- Using blogs to increase internal communication -- Find out what's being said about your company & products -- Participating in your blog -- Dealing with negativity -- How to succeed in your blogging -- The future of business blogging.
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2 week loan Hockney Library Library Store (Please ask to see) 658.8/WRI (Browse shelf(Opens below)) Available 741193820X

Formerly CIP. Uk

Includes bibliographical references (p. 307-308) and index.

Blogging basics -- Getting into the blogging mindset -- The power of blogs for business -- How your company can use blogs -- How to market your company using blogs -- Using blogs to increase internal communication -- Find out what's being said about your company & products -- Participating in your blog -- Dealing with negativity -- How to succeed in your blogging -- The future of business blogging.

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