Strategic management essentials / , Gareth R. Jones, Charles W. L. Hill.

By: Contributor(s): Publication details: Mason, Ohio : Cengage Learning [distributor], 2011.Edition: 3rd ed., International edDescription: 400 p. ; 25 cmISBN:
  • 9781111525200 (pbk.) :
  • 111152520X (pbk.) :
Subject(s): DDC classification:
  • 22
Summary: Based on real-world practices and current thinking, this text's presentation of strategic management features an increased emphasis on the 'business model' concept as a way of framing the issues of competitive advantage.
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Based on real-world practices and current thinking, this text's presentation of strategic management features an increased emphasis on the 'business model' concept as a way of framing the issues of competitive advantage.

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