Marketing plans : a complete guide in pictures / Malcolm McDonald and Peter Morris.
Publication details: Chichester : John Wiley & Sons, 2012.Edition: 4th edDescription: 162 p. : ill. ; 25 cmISBN:- 9781119943136
- 1119943132
- 23
- HF5415.13 .M33 2012
| Item type | Home library | Class number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
| 2 week loan | Hockney Library DHB Main Collection | 658.8/MAC (Browse shelf(Opens below)) | Available | 7412041041 |
Browsing Hockney Library shelves, Shelving location: DHB Main Collection Close shelf browser (Hides shelf browser)
| 658.8/LOV Services marketing : people, technology, strategy. | 658.8/MAC Marketing plans : how to prepare them, how to use them / | 658.8/MAC Marketing essentials / | 658.8/MAC Marketing plans : | 658.8/MAL Basic marketing research : integration of social media / | 658.8/MAR Marketing & strategy. | 658.8/MAR Marketing management : a relationship marketing perspective / |
Previous ed.: The marketing plan in colour : a pictorial guide for managers. Elsevier, 2004.
Based on: Marketing plans : how to prepare them, how to use them / Malcolm McDonald and Hugh Wilson. Wiley.
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