Branded beauty : how marketing changed the way we look / Mark Tungate.
Publication details: London : Kogan Page, 2011.Edition: 1st edDescription: viii, 277 p. ; 24 cmISBN:- 9780749461812 (hbk.) :
- 0749461810 (hbk.) :
- 23
- HD9970.5.C672 T86 2011
Contents:
Chasing Cleopatra -- The glamour professionals -- Out come the talons -- The beauty queen of Corona -- The French beauty factory -- Giants in the bathroom -- The Stardust factor -- The five percent solution -- The lure of luxury -- How to launch a cream -- The quest for eternal youth -- Beauty goes global -- A face in the crowd : finding a niche -- Beauty from shelf to street -- Digital beauty -- Under the knife -- The new male order -- Ethical, organic, and sustainable -- The needle artists -- The future of beauty.
| Item type | Home library | Class number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
| 2 week loan | Hockney Library Main Floor | 646.72068/TUN (Browse shelf(Opens below)) | Available | 741209000X | ||
| 2 week loan | Hockney Library Main Floor | 646.72068/TUN (Browse shelf(Opens below)) | Issued | 31/07/2024 | 7412090131 |
Browsing Hockney Library shelves, Shelving location: Main Floor Close shelf browser (Hides shelf browser)
| 646.72068/MED Start and run a successful beauty salon : a comprehensive guide to managing or acquiring your own salon / | 646.72068/RIG Client-centred beauty therapy : | 646.72068/TEZ Successful salon and spa management. | 646.72068/TUN Branded beauty : how marketing changed the way we look / | 646.72068/TUN Branded beauty : how marketing changed the way we look / | 646.72068/WAR [Ultimate salon management]. Book 2, Managing finances / | 646.72068/WAR [Ultimate salon management]. Book 2, Managing finances / |
Formerly CIP. Uk
Includes bibliographical references (p. [257]-258) and index.
Chasing Cleopatra -- The glamour professionals -- Out come the talons -- The beauty queen of Corona -- The French beauty factory -- Giants in the bathroom -- The Stardust factor -- The five percent solution -- The lure of luxury -- How to launch a cream -- The quest for eternal youth -- Beauty goes global -- A face in the crowd : finding a niche -- Beauty from shelf to street -- Digital beauty -- Under the knife -- The new male order -- Ethical, organic, and sustainable -- The needle artists -- The future of beauty.
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