International business strategy : rethinking the foundations of global corporate success / Alain Verbeke.
Publisher: Cambridge : Cambridge University Press, 2013Edition: Second editionDescription: xxiii, 590 pages : illustrations (colour) ; 25 cmContent type:- text
- still image
- unmediated
- volume
- 9781107683099 (pbk.) :
- 1107683092
- 23
| Item type | Home library | Class number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
| 2 week loan | Hockney Library Library Store (Please ask to see) | 658.049/VER (Browse shelf(Opens below)) | Available | 7412152021 | ||
| 2 week loan | Hockney Library Library Store (Please ask to see) | 658.049/VER (Browse shelf(Opens below)) | Available | 7412121355 | ||
| 2 week loan | Hockney Library Library Store (Please ask to see) | 658.049/VER (Browse shelf(Opens below)) | Available | 7412121347 |
Browsing Hockney Library shelves, Shelving location: Library Store (Please ask to see) Close shelf browser (Hides shelf browser)
| 658.049/TAY International management : theories and practices / | 658.049/VER International business strategy : | 658.049/VER International business strategy : | 658.049/VER International business strategy : | 658.049/WEL European business : an issue-based approach / | 658.049/WIL International business : | 658.054678/CHA E-business and e-commerce management : strategy, implementation and practice / |
Previous edition: 2009.
Includes bibliographical references and index.
This practical textbook shows how the key concepts from business strategy literature can be applied to multinational enterprise. Students will gain the practical knowledge and skills through a critical study of mainstream strategy models and the analysis of 48 key journal articles.
Specialized.
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