Event planning and management : principles, planning and practice / Ruth Dowson and David Bassett.

By: Contributor(s): Publication details: London : KoganPage, 2018.Edition: Second editionDescription: xvi, 345 pages : illustrations (black and white) ; 24 cmContent type:
  • text
  • still image
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9780749483319 (pbk.) :
Subject(s): DDC classification:
  • 23
LOC classification:
  • GT3405 .D69 2018
Summary: The events industry is an exciting, innovative, diverse, and highly challenging environment in which to work. This volume offers a structured, practical approach to events, from the initial planning, to final evaluating stages. It introduces the key models and theories but focuses on the practical side of building and working with a team, choosing a location, creating a programme, dealing with stakeholders and sponsors, promoting the event, essential financial and procurement considerations and finally evaluating the event.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Item type Home library Class number Status Date due Barcode
2 week loan Hockney Library Main Floor 394.2068/DOW (Browse shelf(Opens below)) Available 7412334650
2 week loan Hockney Library Main Floor 394.2068/DOW (Browse shelf(Opens below)) Available 7412334669

Previous edition: 2015.

Includes bibliographical references and index.

The events industry is an exciting, innovative, diverse, and highly challenging environment in which to work. This volume offers a structured, practical approach to events, from the initial planning, to final evaluating stages. It introduces the key models and theories but focuses on the practical side of building and working with a team, choosing a location, creating a programme, dealing with stakeholders and sponsors, promoting the event, essential financial and procurement considerations and finally evaluating the event.

There are no comments on this title.

to post a comment.