The future of brands : twenty-five visions / edited by Rita Clifton and Esther Maughan.

Contributor(s):

Series: Macmillan businessPublication details: Basingstoke : Macmillan, 2000 [i.e.1999]Description: xv, 112p. : ports. ; 26 cmISBN:

0333776739
9780333776735

Subject(s):

DDC classification:

Summary: In this text Interbrand have invited leading international opinion formers from many different fields to give their visions on the future of brands. It provides brand biographies, expert commentary and influential league tables of brands.

Holdings
Item type	Home library	Class number	Status	Date due	Barcode
2 week loan	Hockney Library Library Store (Please ask to see)	658.827/FUT (Browse shelf(Opens below))	Available		7420484860

Includes index.

Published in association with Interbrand.

In this text Interbrand have invited leading international opinion formers from many different fields to give their visions on the future of brands. It provides brand biographies, expert commentary and influential league tables of brands.

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The future of brands : twenty-five visions / edited by Rita Clifton and Esther Maughan.

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