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The market segmentation workbook : target marketing for marketing managers / Sally Dibb and Lyndon Simkin. by Series: The marketing workbooks
Publication details: London : Routledge, 1996
Availability: Items available for loan: Hockney Library (1)Location, call number: Library Store (Please ask to see) 658.83/DIB.

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Consumer behavior : building marketing strategy / Hawkins, Del I. by
Edition: 11th ed., International student ed. / Del I. Hawkins, David L. Mothersbaugh.
Publication details: London : McGraw-Hill/Irwin, c2010
Availability: Items available for loan: Hockney Library (2)Location, call number: Main Floor 658.8342/HAW, ...

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Consumer behavior : buying, having, and being / Michael R. Solomon. by
Edition: 9th ed., Global ed.
Publication details: Boston, [Mass.] : Pearson, c2011
Availability: Items available for loan: Hockney Library (3)Location, call number: Library Store (Please ask to see) 658.8342/SOL, ...

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Consumer behaviour : implications for marketing strategy / Pascale Quester, Simone Pettigrew, Del I. Hawkins. by
Edition: 6th [Australasian] ed.
Publication details: North Ryde, NSW : McGraw-Hill Australia, c2011
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Availability: Items available for loan: Hockney Library (1)Location, call number: Library Store (Please ask to see) 658.834/QUE.

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Consumer behavior : buying, having, and being / Michael R. Solomon. by
Edition: 10th ed., Global ed.
Publication details: London : Pearson Education, c2013
Availability: Items available for loan: Hockney Library (1)Location, call number: Main Floor 658.8/SOL.

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